Fred Luter is senior pastor of Franklin Avenue Baptist Church in New Orleans. He has experienced both triumph and tragedy during his nearly four decades of ministry service, including leading his congregation to minister to a devastated city following Hurricane Katrina in 2005 to being elected the first African American president of the Southern Baptist Convention in 2012. Luter will speak at the Southern Baptists of Texas Convention’s Empower Conference in February. He recently spoke with Texan editor Jayson Larson about his calling and the impact evangelism has had on his church and city.
You surrendered your life to Christ after a motorcycle accident in 1977 and began preaching the gospel on a street corner in New Orleans shortly thereafter. That’s a bold way for a new believer to begin sharing his faith.
Fred Luter: I was brought up in church. My mom and dad divorced when I was six years old, but one of Mama’s rules was on Sunday morning, everybody in this house was going to church. She was a single parent with five of us. So, I was in church on Sunday morning, but in the club on Sunday night. I was doing a whole lot of crazy things.
When I got saved in 1977, it was such a traumatic event for me. It literally transformed my life. [After the motorcycle wreck], I was in the hospital and had a hole in my head, compound fracture in my leg, and I had a 50/50 chance of living. A deacon in the church I grew up in came to my hospital bed, put his finger in my face, and said, “You need to get your life together because you could have died and you’d have gone straight to hell.” He did not pull any punches.
That night, I cried out to God and said, “God, I don’t know if I’m going to live or die, but I’ll make a deal with you. If I wake up tomorrow morning, I’ll serve you all the days of my life.” I woke up the next morning … and the transformation for me was immediate. It was conviction. It was a moment when I just felt that God was giving me another chance.
So because of my newfound faith, and because of what God had done in my life, I wanted all those guys that I ran the street with to know the same Jesus that I knew. I was on the street corners sharing the gospel and they were laughing at me. They thought, “He’s going to get over it.” But the boldness came from the fact that because of what God did in my life, He could do the same thing in the lives of these guys I was running the street with. So every Saturday at 12 noon, I was on the street corner in the Lower Ninth Ward sharing the gospel.
Franklin Avenue started with 65 members when you arrived and has grown to a congregation that now reaches and impacts thousands. How have you led your church to mobilize through evangelism, and what role has that played in its growth?
FL: We tried all kinds of things to get more people involved in soul-winning and sharing their faith. But one [that has worked] is this concept I call FRANgelism. It’s not original with me. FRANgelism is an acronym for friends, relatives, associates, and neighbors. The concept is that everybody in the church has a boss, an unchurched friend, relative, associate, coworker, or neighbor. So I started having classes on how to share your faith in just three minutes. The first minute, you talk about your life before Christ. The second minute is how you got saved, and then the third minute, you tell about what Christ has done in your life since you’ve been born again. I tell our people to share their faith, share their testimony, and then invite those individuals to church. And man, it caught on like wildfire.
We started having FRANgelism months at the church. … Every first Sunday would be “Friends Sunday” where people would invite their friends. Every second Sunday would be relatives. Every third Sunday, co-workers, neighbors, associates. And every fourth Sunday would be neighbors. We make a big deal about it and I talk about it from the pulpit. It took off. People started spreading the word about their relationship with Christ and we never looked back. We’ve never been on TV, never been on the radio. Our growth happened as a result of people in our church sharing their testimonies with friends, relatives, associates, and neighbors, and then inviting them to their local church.
Sharing Jesus with others can often feel intimidating or make people feel fearful. Why do you think that is, and how can pastors lead their congregations to overcome those fears?
FL: I think the reason people are fearful, one, is because of the day and time we’re living in. We’re living in a crazy time. I’m 68, and when I grew up, you were in church whether you were saved or not. People had a healthy fear of God. But we live in a day and time … we’re living in a society where Satan is truly the prince of the power of the air. People can be mean, vindictive. They cuss you out. So, I think a lot of people are just fearful of approaching total strangers to share their faith. That’s why the FRANgelism thing is so effective—because these are people you already have relationships with.
Pastors are charged to do two things: preach and teach. I think we need to preach sermons on evangelism, teach lessons on evangelism, and just remind the people that this is a charge that’s been given to us by Jesus Christ Himself. Matthew 28:19-20—go unto all the world and baptize them in the name of the Father, the Son, and the Holy Ghost. Acts 1:8 says you shall receive power after the Holy Ghost has come upon you. The thing I want to encourage pastors to do … is to equip the saints. One of the ways you equip the saints is to equip them in the area of evangelism by teaching, preaching, and living evangelism, sharing with them how God did it in your life and how they’re expected to do the same.
Pastoring is a challenging calling. How might you encourage those pastors who are on the front lines of a spiritual battle that can incredibly rewarding but also heartbreaking and exhausting?
FL: Pastoring is not easy. My word to pastors is that, No. 1, you’ve got to never, ever forget who called you. God called you. The deacons didn’t call you, the trustees didn’t call you, your mom and your dad didn’t call you. You got to realize God called you. And, No. 2, if God called you, then He equipped you to handle any situation you need to handle. The fact of the matter is, spiritual warfare is a reality in every pastor’s life, because the devil knows if he can get the head—the leader—the body will follow.
And then No. 3, when those difficult times come—and they will—that’s when you’ve got to do what my wife told me one day when I was having a pity party about the ministry. My wife looked at me and said, “Boy, you need to go listen to some of your sermons today. What you’re telling other people, you need to listen to it [yourself] right now.” Bro, during those tough times, we’ve got to continue to lean on God, be faithful to what God has called us to do, and understand that God has equipped us and empowered us. That’s the time we need to put on the whole armor of God and stand firm in the midst of the attacks of the enemy.